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- SELLING
YOUR HOME -
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Understanding Your Needs...
The
most important part of any business relationship is understanding the other
party's needs. Before I do anything else, I like to discuss with you exactly
what you require from your Real Estate Agent and then develop a strategy
around that.
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Establishing a Competitive Price...
It has been my experience that the greatest amount of buyer interest in a
property occurs during the first four weeks of a listing. What does that
mean for you? It means that if your property is not properly priced right
from the beginning, you could lose any number of potential buyers.
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From the start, I help you establish a
fair asking price by pulling an up-to-the-minute, FREE Comparative Market
Analysis of recent sales in your neighborhood and the surrounding area.
This, combined with my knowledge of the market in general and a thorough
evaluation of your home, will help me price your home competitively,
ensuring that you get the best possible return on your investment.
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Showing Your Home...
Before I put
your home on the market, I take a tour of your property. This is my
opportunity to help you see your home through the eyes of a potential buyer.
I may make suggestions for repairs or improvements that will add to the
home's appeal and marketability.
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Marketing Your Property...
The
marketing of a home has moved far beyond a For Sale sign in the yard and the
occasional ad in the Sunday paper. Today's homebuyers demand immediate,
24-hour access via the Internet, a demand I meet by showcasing your home on
two different websites and through many of the major search engines like
Yahoo!, Google, and MSN's HomeAdvisor.
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Every lead I receive is then
followed-up on by our professional staff of Buyer's Agents.. As experienced
Realtors, they have the knowledge and expertise necessary to screen buyers,
ensuring that whomever they bring to see your home is serious about buying.
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Maintaining Your Listing...
Communication is essential. We know that you have a significant investment
in your home and want to know how the selling process is going. With that in
mind, we prepare a weekly service report detailing everything from the types
of marketing we're doing, to what the agent who showed your home on Saturday
had to say about his buyer's interest, the price and even the condition. We
also continually update you on general market conditions, who your
competition is, and what kind of activity they're receiving. I encourage you
to call at any time if you have questions or concerns.
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Is your house vacant? In those
instances, we go a step further, visiting your home on a weekly basis to
pick up cards left by showing agents, and to ensure your peace of mind by
checking to make sure the property stays in good condition.
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Negotiating the Best Possible Deal...
Once an offer comes in, we apply all of our expertise to getting you the
best deal possible. We have the objectivity, the patience and, most
importantly, the experience, to negotiate the contract you want, through
initial offer, counteroffer and inspection. We'll be with you every step of
the way, taking care of every detail and ensuring that you get to the
closing table as quickly and painlessly as possible.
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These are six simple steps that will
aid you in understanding the process of selling a home. If you're ready to
sell...
Contact Me
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